Home > Desktop > Traffic to Opera's websites increased dramatically since going ad-free in the browser

Traffic to Opera's websites increased dramatically since going ad-free in the browser

February 27, 2007

Since Opera removed the ads from the desktop browser in late 2005, traffic to opera.com, my.opera.com and other Opera sites have experienced a significant increase, according to Alexa (see graph below).

Alexa, which tracks net traffic, ranked opera.com as the 700th most visited site on the web. The Opera Community site, my.opera.com, represents more than 60% of the total traffic to Opera’s site.

This data is a mere trend and of course doesn’t reflect the actual usage of the Opera browser – however, since going ad-free, the average daily downloads rate for the desktop browser has more than doubled.

opera-com-traffic.png

Advertisements
Categories: Desktop
  1. Brotherbob
    February 27, 2007 at 5:13 pm

    This really shows you that ad’s in Opera was holding it back. Imagine what could’ve happened if ad-free occurred many years earlier?

  2. Kc4
    February 27, 2007 at 5:34 pm

    But it used to feel exclusive… now everyone is uing it… j/k j/k

    I wonder what that last spike was al about… haha last spike…

  3. February 27, 2007 at 5:37 pm

    Does the release of Opera 9 account for the other spike in traffic in mid-2006?

  4. February 27, 2007 at 9:03 pm

    looks like we’re on the upswing… I wonder what that graph will look like come Opera 10.

  5. francesco3
    February 27, 2007 at 10:04 pm

    The Google’s trends service shows up interesting thing: [link – google.com/trends?q=opera browser].

    The number of queries for “opera browser” appers to remain the same all the time. Have you got any explanation for that?

  6. serious
    February 28, 2007 at 12:54 am

    hm … mit 06 has to be the release of Opera 9. looks amazing that bump. could you provide us with values? the graph looks nice, but with values for the y-axis it would be even better.

  7. February 28, 2007 at 3:05 am

    While I’m certain that going ad-free was a correct choice from which Opera gained a lot of users and visitors, I’d also like to point out that in September 2005 we launched the current version of the Opera Community which since has had a tremendous growth.

    (Yes I know, I keep blowing my own horn here.. :P)

  8. Simon
    February 28, 2007 at 10:30 am

    The highest point so far was the release of Opera 9 correct?

  9. February 28, 2007 at 2:53 pm

    But there isn’t any Alexa toolbar for Opera right? So that means that the traffic we are viewing on this pictures, are users with other browser, right?

  10. March 1, 2007 at 7:10 am

    But there isn’t any Alexa toolbar for Opera right? So that means that the traffic we are viewing on this pictures, are users with other browser, right?

    Right 🙂

  11. March 5, 2007 at 7:12 pm

    Well maybe we where wrong about the Alexa “toolbar”

  1. No trackbacks yet.
Comments are closed.
%d bloggers like this: